How Louis Vuitton Turns into a Chinese Snack Bar that Sell Steamed Buns (Video)

Star Chang, Feb 10, 2013 6:40 AM, 958 views, Got something to say ?,

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A Chinese snack bar in Chongqing city has attracted attention on the internet for the amusing wordplay of its store name. The store which is selling steamed buns, is named ‘LV Bao’. The Chinese characters “Bao” means “bun”, while “handbag” in Chinese is also refer as “Bao”, a pun on the character can signified as “bun” or “handbag”. So someone is doing a clever rebranding to make his steamed buns look like coming from the oldest French fashion house. The owner of the shop said ‘LV Bao’ is not the store’s full name but he indeed has the ambition to make his steamed buns to become as famous as Louis Vuitton. Netizens have joked that the snack is undoubtedly the most luxurious bun in China, with others quipping that they are keen to try an ‘edible LV handbag’. It can be called an aspirational move for doing this kind of marketing gimmick, but we also smell a trademark infringement coming soon, instead of the tasty Chinese bun …

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Apple’s Patent Victory over Samsung Gets Animated in The Goofiest Way Possible

Chris Chang, Aug 29, 2012 8:38 AM, 908 views, Got something to say ?,

Last Friday, Apple’s patent lawsuit win over Samsung garnered lots of tech enthusiasts’ attention as Samsung has to pay more than $1 billion in damages for infringing on six Apple patents, and this is probably one of the biggest patent lawsuits in history. We guess you would love to watch the huge smartphone patent infringement case getting illustrated in wacky animation after the break.

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Chinese Kids Gets An Apple Logo Haircut

Star Chang, Jul 9, 2012 11:35 AM, 1,698 views, 2 Comments »,

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A two-year-old little boy from Hangzhou city, East China’s Zhejiang Province has just given a nice ‘Apple’ haircut by his parent. The boy shows off his eccentric hairstyle with the Apple logo on his head. The young mother said it’s an easy job for this kind of haircut because she used some special modeling tools while shaving the boy’s hair. We are not too sure whether Apple will sue the little boy for using their company logo illegally on hair design …

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Chinese Household Chemical Company Sues Apple For “Snow Leopard” Trademark

Herman Lai, Jul 2, 2012 2:01 PM, 3,936 views, 4 Comments »,

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After Apple settled the “iPad” trademark dispute with Proview, the tech giant is facing another trademark lawsuit from a Chinese household chemical company called “Jiangsu Xuebao“. This Chinese company has resigstered the trademark of the Chinese translation of “Snow Leopard” — “Xuebao (雪豹)” for electrical equipment production in 2000 (the same year that Proview registered the iPad trademark), and they claimed Apple’s Mac OS X “Snow Leopard” has violated the trademark of “Xuebao (雪豹)”.

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Chinese Authorities Doesn’t Want Apple to Win the iPad Trademark ? (Video)

Star Chang, Apr 24, 2012 5:08 PM, 738 views, Got something to say ?,

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A senior official from the State Administration for Industry and Commerce (SAIC) in China has said that Proview is the rightful owner of the iPad trademark. Fu Shuangjian, a deputy director of SAIC, giving the comment at a news conference in Beijing yesterday. This is a very bad sign for Apple as it signals how the government might rule. Fu’s remarks are the first the SAIC has made on Apple’s ongoing battle with Proview for ownership of the iPad trademark in China, and while they certainly won’t determine its outcome, they do suggest that Apple’s chances of winning it in court might not be high …

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Does the iPad Trademark in China Belong to the Creditor Banks ?

Star Chang, Mar 10, 2012 7:02 AM, 828 views, 3 Comments »,

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Apple’s iPad trademark case in China is getting more complicated then ever. The Bank of China and seven other banks, which make up the rest of Proview’s creditors, have indicated that the dispute is no longer in Proview’s hands, which is now ‘essentially the legal battle between Apple and the Chinese banks’. Before Proview filed for bankruptcy protection in 2009, the company was said to have owed more than US$400 million to the banks. The lenders might now own the Chinese rights to the iPad brand …

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Apple Demands Chinese Luggage Vendor to Drop the EPAD Trademark

Star Chang, Mar 10, 2012 3:38 AM, 709 views, 1 Comment »,

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Apple appears to be deeply concerned about losing ownership of the iPad trademark in China and might be thinking about a plan B. The tech giant is eyeing the EPAD trademark which is currently being used by a Chinese vendor called EBox Digital Technology. The Chinese company is came from Guangzhou, they are manufacturing laptop backpacks and cases, storage accessories and peripherals for computers. Apple has filed a complaint last month through China’s trademark office against EBox’s product over their use of ‘EPAD’ …

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Linsanity Knockoff Merchandise Goes Wild in China (Video)

Maggie Hui, Mar 3, 2012 9:22 PM, 1,304 views, Got something to say ?,

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While the Taiwanese NBA basketball player Jeremy Lin has rapidly risen from obscurity to superstar, the ‘Linsanity’ has also gone wild in mainland China. The Lin-Mania brings tons of business opportunity to the store owners at Taobao, the biggest China online shopping site similar to ebay. Many knockoff merchandise of Lin such as iPhone cases, the #17 New York Knicks jerseys, t-shirts and hoodies are selling like hot cakes. Besides that, Lin’s Chinese name has also being quickly registered as trademark …

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Facebook Wants to Avoid Trademark Dispute in China

Star Chang, Feb 17, 2012 11:39 AM, 642 views, Got something to say ?,

Apple’s recent iPad trademark dispute has caused concerns among international companies over the legitimacy of their own trademarks in China market. Social network giant Facebook has reportedly started registering relevant trademarks in China, yet found that some of these names, such as the Chinese translation of “Facebook”, have already been registered by domestic users …

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Apple May Be Fined 2.4 Billion Chinese Yuan Over iPad Trademark Infringement in China

Chris Chang, Feb 7, 2012 12:30 AM, 787 views, 1 Comment »,

OMG. The Chinese iPad trademark battle is getting more serious. Recently, China’s State Administration for Industry & Commerce (SAIC) launched an investigation into possible trademark infringement by Apple after a Chinese company filed a lawsuit against the electronics giant for infringing upon its trademark of the iPad name, which may result in Apple receiving a large sum of fine.

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