Iron Man 3 has arrived today in Hong Kong cinemas. Robert Downey Jr is back in the luxury superhero extravaganza. The film is a joint production of the Disney-owned Marvel Pictures and Beijing-based DMG Entertainment. The overseas openings of the Hollywood blockbuster begin April 24 and upon domestic launch May 3. What we’re watching here in Hong Kong is an international version, which the storyline has not provided too much significant Chinese elements. We may have to watch the movie again in China to find out what are those extra bonus footage, which are specially filmed for the Chinese audience. There is a product placement for Chinese electronics manufacturer TCL, but it’s not obviously to be seen. Tony Stark has smashed one of the Alcatel’s phone (made by TCL) inside the movie. Such a scene is considered to be a rather poor marketing plot for TCL. By the way, we watch the movie in classic 2D version, we just hate 3D glasses …
TCL, the Chinese electronics and home appliance company, has a product placement deal to appear in Iron Man 3 movie. Everything from Tony Stark’s motion panel device to his huge 4K Smart TV will be came from the Chinese company. Alcatel, a smartphone brand from TCL, has announced that the One Touch Idol will be also “featured” in the film. The company is one of several Chinese companies (along with Huawei and ZTE) hoping to find space in an already crowded U.S. smartphone market. Alcatel is trying to find a niche as a mass-market brand that can offer perhaps not the latest and greatest, but a lot of technology at a good price. That’s something that can even appeal to superheros. TCL has released some EXCLUSIVE footage regarding its product placement, so far we can see, Tony Stark is not using the Alcatel’s gear, an anonymous jounalist and his buddy James Rhodes (War Machine) are dealing with.
Hollywood actor Robert Downey Jr. has traveled to Beijing to promote “Iron Man 3″ this weekend, which was filmed partly in China and features well-known Chinese actors. At the news conference, Downey – who reprises the role of Tony Stark in the upcoming movie – said he’s fascinated with Chinese culture and loves Chinese movies, while urging the local audience to see the superhero film. During the event, Downey also by publicly eating crispy sugar-coated fruit, a popular Chinese local confectionery. The production of Iron Man 3 has received a lot of international attention for its friendly involvement with Chinese company while filming and for its use of Chinese actors. The movie will be opened in China on May 3 ….
In a bid to tap the booming Chinese box office, Marvel Studios and Walt Disney Company has made a co-production deal with Chinese DMG Entertainment, who has throw in money in order to make the Hollywood blockbuster to be filmed in China. By partnering with DMG, which enjoys close working ties with the state-run China Film Group, Disney and Marvel are able to work around Beijing’s tight film-import quota. The movie is scheduled for release on May 3 in the US, the theaters in China will have a simultaneous release, a good news for all Chinese moviegoers. The latest trailer of Iron Man 3 has its own Chinese version in China too, it’s much the same as the international version we have seen during the last few days, just added in a few more footage on the Chinese actor and actress. And by the way, we haven’t seen any appearance of TCL’s television or advance M.I.C. gadget in the latest trailer …
Hong Kong Disneyland will become the first Disney-owned property to get a full-fledged Marvel themed world. The announcement was made last week in HK, the city’s government which owned 52 percent of the theme park, will add an area featuring “Marvel heroes” as part of the resort’s expansion program. Hong Kong Disneyland, the smallest Disney parks worldwide, has struggled over the years to boost attendance from its key target demographic—tourists from mainland China—many who aren’t enamored enough of Disney characters to make a special trip to the park. The addition of Marvel in Hong Kong will be the first of its kind, and could be a big draw for mainland Chinese tourists after the success of several Hollywood smash-hits that featured Marvel characters, as this could attract older and more affluent visitors …
2012 is almost over, we have seen many extraordinary incidents this year, such as the flesh-hungry monster in China’s Subway and the massive civil unrest across 85 Chinese cities against Japan over Diaoyu islands. People in China are getting more attentions from the world, more astonishing Chinese cultures are being dug up. So, it’s time to wrap up the most ridiculous China’s news stories of the year. Check it out after the break!
Recently, a group of wry neck cartoons are getting popular in China’s internet. So why all these cute little character are crooking their necks ? A giant asteroid made a flyby of Earth two weeks ago. The near-Earth asteroid ‘4179 Toutatis‘, which is about 3 miles wide, came within 4.3 million miles of our planet — or about 18 lunar distances — at its closest point. Many people worry that if the asteroid hit the earth, it is the end of the world. A Chinese cartoonist think that if everybody just crook their neck, this will let the Earth tilt, then the asteroid will not hit the Earth. He started to create a series of wry neck’s cartoon characters base on the silly theory …
Sneak peaks of the Iron Man 3 shoot in the Chinese capital were bound to appear online eventually. And the first picture of actual actors on set has finally popped up, showing Chinese actor Wang Xueqi, in character as the villainous scientist Dr Wu, standing beside the superhero himself in a scene set in front of the city’s historic landmarks. Why the movie is filming in communist China because Walt Disney and Marvel signed a cooperation agreement with Beijing-based DMG Entertainment for the co-producing. We just wish Iron Man could destroy some Chinese tanks at Tiananmen square ! The movie is scheduled for release on May 3, 2013. Few more pictures after the jump.
One year ago, a smart Chinese fellow from ZTE making an ultra-realistic Iron Man Mark I suit with LED bulbs. Today, it’s believed to be the same person who made an Iron Man Mark III’s helmet. The coolest part of this helmet is it has full mobility and pair of glowing eyes. There’s a short clip that takes us through the making process including molding, sculpting, colorizing, polishing and composing. Video after the break.
A Chinese company is planning to release gaming mouse features the design of Iron Man’s mask. The simple USB connected mouse comes in three Iron Man appearance and its ‘eyes’ will light up in blue when you are using it. We like the chromium version very much. We are wondering why the classic original red and gold mask is absent from the series (without authorization ? ) . And please, we need a wireless edition too. The producer of the cool gadget is called NEWMEN, a Chinese manufacturer based in Shenzhen. The company is mainly produced computer peripheral products which includes mouse, keyboard, USB HUB, card reader and headset. Few more pictures after the break. By the way, you no longer need to DIY your Iron Man mouse anymore.
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