By Star Chang, posted Feb 20, 2013 at 2:57 PM, 342 views,

Microsoft’s Surface RT Has Only 1 Percent Market Share in China

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According to research firm IDC, the shipments of Microsoft’s Surface RT tablet in China reached only 30,000 units during the fourth quarter of 2012. Among all tablets, the Surface RT’s market share amounted to only 1 percent in Chinese market. In China, Microsoft decided to only sell the product through local electronics retailer and its own online sales channel. We still clearly remember back in October, the first day sales for the device attracted a long line in Beijing. Globally, Surface RT shipments reached 900,000 units. Rival Apple launched its iPad mini and 4th-gen iPad in the communist land during December last year. This allowed the company to grab a 62 percent share of the tablet market, with 1.4 million shipments. Android devices are growing in popularity too, with their market share increasing to 36 percent. We will keep a close look whether Chinese consumer will be demanding for the Surface Pro tablet. Overall, Microsoft is loosing significantly in the tablet market …

SOURCE: PCWorld



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