According to Chinese media report, Apple is looking to add Baidu, China’s market-leading internet search company, as a default search engine option in iOS. The Baidu integration is expected to make its way to Chinese iPhone/iPad/iPod touch devices via a software update. Chinese users could see the new firmware as early as next month. The move is not surprise as Baidu is responsible for more than 80 percent of internet searches in China, making it a default search engine option to replace google in iOS do makes sense. Google’s mobile search business is going to be even harder to gain ground in China, the company can now only rely on advertising market. Google’s own Android is widely used in China, but around 80 percent of hardware makers here use Baidu rather than Google. Recently, the government has intention to ban mobile manufacturers from installing Google apps on all new mobile devices.
SOURCE: SINA Tech (Chinese translated)
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