By Chris Chang, posted Mar 29, 2012 at 7:48 AM, 11,299 views,

Security Guards Mess Up Upcoming “World’s Biggest” Apple Flagship Store in Dalian

What the fxxk is going on? Dalian? Well apparently, Apple has started putting posters of its upcoming China flagship store in a shopping center called Parkland Mall at Dalian, a rich Chinese city with a lot of investment coming from Korea and Japan. However, due to competition in shopping centres, another shopping center called Dalian Department Store is jealous of Parkland Mall for having an Apple Store. So, the Dalian Department Store sent its security team to push down the Apple Store posters outside the Parkland Mall. For more details, check out the photos and videos after the break.

UPDATE: According to local journalists, some Apple retail managers have arrived Dalian to solve the matter. And Apple is looking forward to build the store successfully in accordance with the terms and conditions of the contract. Meanwhile, both security teams are negotiating.

And a security camera outside the Parkland Mall recorded the scene, see video below,

According to passersby, the posters showing an Apple logo with web address ‘www.apple.com/cn’ were put up yesterday noon, and security guards were seen standing next to the posters. Security team from the Dalian Department Store showed up in less than 5 minutes, and pushed down the line of posters.

More than 10 security guards are hired by Apple to protect the posters.

Security team from Dalian Department Store is coming…

The security team is given orders to push down the posters.

Both parties seemed to be negotiating.

No more talks, the line of posters must be pushed down!

No one could stop them.

All posters with stands are ruined.

The security team warned the guards not to put up the posters again.

Ridiculous huh? On the other side, you may want to know why Apple is choosing this place to open its next China flagship store. Parkland Mall is actually one of the largest shopping centers in Dalian; and it is a must-visit shopping center if you are a fan of popular brands. On the first floor of the Parkland Mall, where the Apple flagship store will be located, there are stores such as Starbucks, Emporio Armani and Burberry.

The Parkland Mall

And where is Dalian actually? What’s so special about this city? Well, Dalian is a touristic city, very appreciated by Chinese people, especially for its non-polluted environment, the beaches, seafood and comfortable weather. It is the second largest city of Liaoning Province, and it’s really near to Beijing. Traveling to Dalian from Beijing only takes you 30 minutes, by airplane. Train could take about 5-6 hours. How about flying from Shanghai to Dalian? The flight time will be 2 hours. But for people who are staying in Southern China, for example, Shenzhen, the flight time will be at least 3 hours to get to Dalian.

Last but not least, the latest info we’ve got here is that this new Apple store in Dalian will be the world’s biggest flagship Apple Store, according to the advertising banner shown above in the Parkland Mall. It says,

“Apple’s World’s Biggest Flagship Store will be coming soon to Parkland Mall.”

It’ll be interesting to see how the store is laid out once Apple is ready, but we’re afraid of the Dalian Department Store’s evil plan on stopping the construction of the Apple Store at its rival Parkland Mall… :(

Source: WE54.com


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TAGS: Apple, WTF, ,
  • Fwan123

    Barbaric mainlanders

  • shockme

    Don’t you just hate jealous people with their own army?

  • Márcio Teixeira

    Stupid… And as the worst paid Police in the world but the one with the most work to do, I do not see any Chinese Police arriving at the scene to control the people. Did Personal Security has the same or even big authority that the country police, there in China?

  • China

    China is awesome!

  • http://www.onlinedatingranking.net/ Sonya

     Crazy..

  • PeterBlood

    I don’t understand.  How is this legal even in China?  Why doesn’t the local police put a stop to it?  Macy’s couldn’t do this to Gimble’s and vice versa.

  • fdawei

    Fortunately, none of the Apple store employees in the Parkland Mall were beaten up, injured or “disappeared” as often happens here in China. The ’security teams’ and police are often in cahoots anyway. We see this behavior repeated time and time again on the mainland.

  • No Reply

    Why not outsource the security so they can turn take on defending the Mall with the biggest store.

  • michaeldmanning

    Both sides probably have close police and officIal ties. Everything is at least half govt owned in China, malls included.

  • http://www.facebook.com/kyle.mullaney Kyle Mullaney

    Mall security is there to protect the mall correct? The mall that all is now a tenant of, correct? So now apple has an easy lawsuit correct?

    • ih8u

      incorrect

  • scocope

    I wonder what the next publicity stunt will be? You all, do know that Apple is masters at getting attention. Probably after the cameras left both “sides” went to the local bar and had a beer together!

    • ih8u

      Yeah just like the antenna design on the iPhone 4 was intentionally flawed so Apple could give out free cases and $15 vouchers.  It all makes perfect sense.

  • http://www.facebook.com/Iustring Xing Liu

    Literally Translate “parkland mall” actually is , ” the Century city”.

  • http://www.facebook.com/Iustring Xing Liu

    the  reason why they take down the poster is because parkland mall breached code they have been conducted for years, they have their own ” territory”, and between their territories , there is a “middle land ” between Neither of them, and because Apple’s landing in Dalian, so ” parkland ” occupied the middle land, that stemmed ” rampage. hopefully my perspective can give everyone some explanation . 

  • r.s.

    they are not securities, they actually like a building code/permit enforcer, and they are not to be mess with. its very possible that some one notify the building code/permit department about the mall illegally put up the metal fence and it actually blocks or cause traffic issue on common ground walk areas. its probably starbucks who made the call since the fences are blocking their business.