By Chris Chang, posted Jul 8, 2011 at 9:05 AM, 2,678 views,

Taiwanese Tea Maker Uses Steve Jobs Lookalike to Promote Tea and iPad 2 Giveaway (video)

Looks like you do not really need to be jealous of other iPad 2 owners anymore, because right now if you purchase any “Tong Yi Cha” (統一茶), you can win an iPad 2 every week!

Click here for YouTube link.

This 21-second commercial is aired in Taiwan and it stars a knockoff of Steve Jobs promoting tea drink called [統一茶] — “Tong Yi Cha” and the tea company’s iPad 2 giveaway. Yeah, you get a chance of winning an iPad 2 if you purchase any kinds of tea drinks from the company, Uni-President. And this ad has made a big noise in town.

The homepage of the ad campaign on Uni-President’s website.

Uni-President is the largest food production company in Taiwan as well as Asia, and has a significant market share in dairy product, foods and snacks, and beverages markets. It is also responsible for running Starbucks, 7-Eleven, Mister Donut and Carrefour in Taiwan.

A series of Tong Yi Cha from Uni-President.

So, the beverage product, Tong Yi Cha, is a sugary sweet tea concoction sold in 10,000 plus convenience stores that make an appearance at every street corner in Taiwan. This tells us that everyone in Taiwan, could purchase this tea drink to get an opportunity to win a free iPad 2. However, this may violate Apple’s promo policy.

As we know, Apple recently started enforcing its guidelines for giveaways of its products — cracking down on sketchy “Free iPad, iPhone” third-party giveaways. Apple has even laid out guidelines involving giveaways of its products, but the company is only going after companies who have not adopted them correctly now. In some cases, Apple simply discourages giveaways — you must buy a minimal of 250 units of iPod touch to use them in a contest, for example. And here’s the most important fact,

“iPad, iPhone and the iPhone Gift Card may not be used in third-party promotions.”

For the Steve Jobs knockoff, this is not the first time we see one. Previously, there was a secret knockoff of Steve Jobs in Hong Kong who also wears blue jeans plus black turtle neck, giving a keynote to introduce an app. In this Taiwanese ad, the fake Steve Jobs speaks good English, and fluent Chinese. After the ad is being aired on Taiwan television, this guy is very popular on the web, especially on the Sina Microblog (China’s Twitter lookalike).

Side-to-side comparison of Steve Jobs lookalike and the original Apple CEO.

While we are enjoying the ad, the YouTube police seems to be disliking it. Some advert links on YouTube are down, while some managed to survive. Well, does this mean it’s lawsuit time?

Source: Uni-President via Cult of Mac


TAGS: Culture:China, , , , , , , , ,
  • Anonymous

    UPDATE: Youtube has marked the ad “private,” though a few other copieswere available when we checked. It no longer appears on the officialPecos channel, either. We’ll let you know if we find out whether theyhave pulled it for copyright violations or something else.
    This ad is a twofer of bad taste: Taiwanese tea makers use a SteveJobs lookalike as they violate Apple’s policy on third-partypromotions.
    The 21-second ad stars a fake Steve promoting Pecos tea and thecompany’s iPad 2 giveaway.Apple recently started enforcing its guidelines for third-partygiveaways — namely forbidding all iPad freebies. The guidelines (.PDF here) were set out in April 2010, but Apple is only going aftercompanies who have not adopted them correctly now.

  • Anonymous

    Side-to-side comparison of Steve Jobs lookalike and the original Apple CEO….** this is the best side to side face to face compare on the internet now, bravo!

  • http://pulse.yahoo.com/_TD2LEZYY7OSZLLXKIIXBPDKNNA Vito Meingold

    Oh please. 
    The Fake’s face is long, with low cheekbones, a wide and low cranium, Turkish eyebrows, with ears that extend out more.

    Job’s cranium is rounded; His cheekbones are high; Eyebows are horizontal.

    These are major differences, so it looks like Uni-President depended on Taiwanese unfamiliarity with Caucasians to pass him off as similar enough.

  • Anonymous
  • Anonymous

    looks too healthy to be steve jobs :p

  • Anonymous

    looks too healthy to be steve jobs :p

  • Anonymous

    looks too healthy to be steve jobs :p