By Chris Chang, posted Feb 23, 2011 at 2:04 PM, 510 views,

Unsurprisingly, Tumblr Knockoff Is Here

It is perfectly normal to hear that Facebook and Twitter have prominent Chinese counterparts, Renren and Sina Weibo. However, we have a new member today. Introducing DianDian, the wonderful Tumblr knockoff, founded by a “Genius in the Chinese Social Networking industry”.

Genius? Who? Well, he is Jack Xu. Before creating DianDian, he was managing RenRen and Kaixin, the two greatest Facebook clones in China. And you may ask, what’s so special about DianDian? First, its homepage looks like Tumblr with the navy blue background. Next, it copies around 80% of Tumblr’s functionalities, including the feature of allowing users to open mini-blogs using their main account, and assign other users as co-authors. We are not sure whether DianDian will include new and unique features to beat Tumblr. Anyway, you can take your time to take a tour around DianDian, which is currently on closed beta. Tell us what you think.

Source: TNW